Paid Search Agency for Ecommerce Brands
Sabre Digital builds high-performance Google Ads systems for ecommerce brands using Google Shopping, Search and Performance Max campaigns designed to drive profitable revenue growth.
Sabre Digital is a London-based paid search agency specialising in Google Ads for Shopify brands. Our campaigns combine advanced product feed optimisation, structured campaign architecture and operator-level experience to deliver industry-leading return on ad spend.
Sabre Digital is a London-based ecommerce marketing agency helping Shopify brands scale through Google Ads, Google Shopping and Performance Max campaigns.
Why Most Ecommerce Brands Waste Money on Google Ads.
Many ecommerce brands run Google Ads without a structured campaign architecture. Poor product feed optimisation, incorrect automation settings and weak campaign segmentation often lead to wasted spend and inconsistent performance.
- Poorly structured Performance Max campaigns
- Unoptimised Google Merchant Center feeds
- Weak keyword and query segmentation
- Incorrect campaign automation settings
- Wasted spend on irrelevant search queries
- Landing pages not aligned with ad intent
Sabre solves this by building structured paid search systems specifically designed for ecommerce brands.
Google Ads Expertise for Resellers.
Many reseller ecommerce businesses face unique challenges when advertising through Google Ads. Google Merchant Center frequently suspends reseller accounts due to misrepresentation or counterfeit goods policy violations, even when the business is legitimate.
Sabre has extensive experience working with reseller businesses in industries such as sneakers, streetwear and luxury fashion across London, the UK and internationally.
- Recover suspended Google Ads accounts
- Resolve misrepresentation suspensions
- Address counterfeit goods policy violations
- Rebuild compliant product feeds
- Restore advertising capability after suspension
The Revenue Impact of Paid Search.
Google Ads captures customers with high purchase intent, making it one of the most profitable acquisition channels available to ecommerce brands.
Structured campaign optimisation and feed management significantly improve profitability without increasing ad spend.
The Sabre Paid Search System.
Sabre builds Google Ads systems designed specifically for ecommerce growth. Every account follows a structured four-stage process from audit through to profitable scaling.
Our approach combines deep product feed expertise with advanced campaign architecture to maximise return on ad spend for Shopify brands across London, the UK, Europe and the United States.
Account Audit
Full audit of campaigns, product feeds, tracking infrastructure and Merchant Center configuration.
Campaign Architecture
Structured campaigns across Google Shopping, Performance Max, Search and brand protection.
Feed Optimisation
Optimise product titles, attributes and structured feed data to improve Google Shopping performance.
Scaling
Scale profitable campaigns while maintaining target return on ad spend and testing new opportunities.
Operator-Level Google Ads Strategies.
Unlike many agencies, Sabre's Google Ads systems are built from direct ecommerce operating experience. We have run our own brands, managed our own ad spend and understand the commercial reality of every campaign decision.
These strategies allow ecommerce brands to scale Google Ads profitably while maintaining control over campaign performance.
- Blank Performance Max campaigns designed to mimic legacy Shopping behaviour
- Structured query segmentation for maximum relevance
- Advanced negative keyword architecture
- Product feed optimisation for high-margin categories
- Landing page alignment to maximise conversion rates
Paid Search Results.
£700k+ revenue from Google Ads with 11.5x average ROAS.
Sabre scaled Google Ads performance for Mr Browns Exclusive through advanced Shopping and Performance Max campaign architecture. Peak ROAS hit 21.3x in December 2025. This was achieved through structured campaign architecture, advanced feed optimisation and strategies designed specifically for reseller ecommerce businesses.
View All Case StudiesPaid Search Deliverables.
Sabre manages the full Google Ads infrastructure for ecommerce brands. Every campaign is built around profitable ROAS and structured for scalable growth.
From Google Merchant Center setup and product feed optimisation through to campaign scaling and ongoing management, Sabre handles the complete paid search stack for Shopify brands.
Product feed management, Shopping campaign structure and bid optimisation for maximum visibility.
Structured PMax campaigns designed to scale profitably while maintaining ROAS targets.
Keyword targeting, query segmentation and ad copy optimisation for high-intent searches.
Product titles, attributes and structured data optimised for Google Merchant Center performance.
Advanced negative keyword architecture to eliminate wasted spend on irrelevant queries.
Landing page alignment with ad intent to maximise conversion rates and quality score.
Who Paid Search With Sabre Is For.
Sabre works with ecommerce brands that are ready to scale Google Ads profitably. We are not the right fit for every business.
Paid Search FAQ.
What is paid search for ecommerce?
Paid search for ecommerce involves running Google Ads campaigns including Google Shopping, Performance Max and Search campaigns to capture customers actively searching for products. It is one of the highest-intent acquisition channels available to ecommerce brands.
What ROAS should ecommerce brands expect from Google Ads?
ROAS varies by industry and margin. Most ecommerce brands should target a minimum of 3-5x ROAS to maintain profitability. Well-optimised accounts with strong product feeds and campaign architecture can achieve 8-15x+ ROAS.
Can you help with Google Merchant Center suspensions?
Yes. Sabre has extensive experience resolving Google Merchant Center suspensions including misrepresentation violations and counterfeit goods policy issues. We help reseller businesses rebuild compliant feeds and restore advertising capability.
How long does it take to see results from Google Ads?
Most brands see initial improvements within 2-4 weeks of restructuring campaigns and optimising product feeds. Full optimisation and scaling typically takes 60-90 days as the system learns and performance compounds.
What is the difference between Shopping and Performance Max?
Google Shopping campaigns give you more control over product visibility and bidding. Performance Max campaigns use Google's machine learning to serve ads across all Google surfaces. Sabre typically runs both in a structured architecture designed to maximise control and performance.
A paid search agency that prioritises ROAS.
Sabre Digital is a certified Google Partner based in London. Every campaign we build is engineered around one goal, turning Google Ads spend into profitable revenue for ecommerce brands across London, the UK, Europe and the United States.
Unlike agencies that focus on impression share and clicks, Sabre measures success by revenue and ROAS. You work directly with Harry from day one.
- Certified Google Partner
- Operator-level ecommerce experience
- Reseller and suspension expertise
- Direct access to Harry from day one
- 94% client retention over 4 years
Ready to Scale Google Ads Profitably?
In a free strategy call Harry will review your Google Ads campaigns and identify opportunities to increase revenue while reducing wasted spend.
Book a free Google Ads audit
30 minutes with Harry. No pitch, just honest insights for your brand.
- ✓ Review your Google Ads campaigns and Merchant Center
- ✓ Identify wasted spend and feed optimisation opportunities
- ✓ Outline a campaign restructure for higher ROAS
- ✓ Highlight quick wins for immediate improvement
We only take on 2-3 new brands per month to ensure hands-on strategy.
